Chili Piper enrichment runs on lead and contact records only. When a new account is created in Salesforce, there's no way to automatically enrich the company/account record (industry, revenue, employee count, etc.), so account-centric teams have to enrich companies through a separate external process.

Support enriching account/company records, triggered when an account is created or updated in Salesforce, populating company fields through the enrichment provider the same way lead/contact enrichment works today.

Account-based teams need company data on the account object for routing, segmentation, and reporting. Limiting enrichment to leads/contacts forces external workarounds and leaves account records incomplete. Recurring ask across multiple accounts.